Five Ways to Increase LinkedIn Visitor Traffic

Maximize your visibility on LinkedIn with the following keyword strategies:

• For your name, add a comma after your surname and then include your target keyword phrase.
• For example, “Williams, digital marketing specialist”
• Expand on your headline. For example, “CEO, digital marketing, website design, and social media advertising agency”
• Customize anchor text for website links. Select “Contact Info,” “Websites,” and “Other,” then add a
  keyword-rich phrase like “My digital marketing website”
• Ask your LinkedIn contacts for more endorsements for certain skills, and join relevant LinkedIn Groups
• Add a variety of keyword phrases to other sections (Experience, Projects, Certifications, Skills,
  Summary, and Interests)

LinkedIn is a great channel for driving web traffic, but first you need to get found. Maximize your visibility on LinkedIn with these keyword strategies.