VSF Case Study

Tampa Lights
Tampa lights

A few stats about how VSF’s digital solutions helped
Tampa Lights

Digital Leads in 9 Months
Total Customer Calls
Organic Leads
Total Ad Impressions
Tampa lights

Tampa Lights is a premiere lighting and events lighting company that specializes in creating welcoming ambiances for all occasions. Just like their expertise in creative lighting, the business needed expertise in dominating the digital landscape too. That is when they approached us.

At first, Tampa Lights was struggling to get leads and enquiries. After analyzing their website and marketing efforts, we concurred that they needed a major website makeover. The poor quality content and design was failing to attract visitors. Besides, they even lacked visibility on the internet.

After designing and implementing our tailor-made plans for them, we were able to help:

  • Get a massive growth in website traffic.
  • Improve audience engagement and interaction due to better website design.
  • Increase the number of enquiries.
  • Improve the site’s ranking on search engine results.
How VSF’s Paid Advertising Helped Drive Faster Results for Tampa Lights
The online paid advertising space has a lot of potential to speed up the results of a digital marketing strategy. VSF’s team of professionals tapped into this potential and the outcome has been very promising for Tampa Lights.
  • The client witnessed a growing number of leads coming in through paid ads- 70+ over a short period of time.
  • An additional 97 enquiries came in the form of phone calls because of VSF’s Google Ads efforts.
  • There were more than 2000 website visits leading to a boost in the visibility and popularity of the business.
  • The total number of times viewers searching for services in the search engine saw these ads was a massive 121,000! This led to maximizing of the ROI for our client.
The Biggest Benefits of VSF’s GMB Optimization for the Client

The client also invested in local listings and we were able to help them with their Google My Business optimization. This led to a remarkable number of benefits for their business. To begin with, there is a better awareness about the physical address of their business. Customers have been placing more direction requests because of this GMB listing and there have been over 36,926 unique profile views because of GMB optimization. The number of phone calls coming in due to the local listings in over 23 and direct website visits have been more than 200.

We Continue to Help Tampa Lights Grow
Google Analytics data reveals how our efforts have been consistent in helping the client’s marketing efforts.
  • There has been an overall growth of over 150% in website traffic.
  • The number of new visitors that have reached the website because of VSF’s marketing efforts is grown by over 150%.
  • The user retention on the website has increased.
  • There has been an improvement in page views, sessions, decrease in bounce rates and improvement in the pages per session metrics.

Let’s Go Digital!

We can help you grow digitally the way we helped Tampa Lights. Please give us a call today so that we can identify solutions to your key problems and start implementing them right away.

Aaron has helped us understand how we can connect with our potential customers in a much better way. His team has helped us immensely in growing our presence on the internet. This has been very rewarding for business.

-Tampa Lights

(813) 606 4171